The Ultimate Business Makeover

Have you ever thought about making a massive change? Meet five entrepreneurs who did. Facing tough challenges, they took radical steps, remaking their products, markets, executive suites and even their personalities.

Selino Lo was one of Silicon Valley’s most successful and aggressive salespeople. But hardly anyone wanted her as a boss. Read full story

After selling anti-odour deodorants to big, stinky factories, did it make sense for OMI to repackage its product for the consumers? Read full story

Logistics Plus had no headquarters for seven years. Would a historic-yet-abandoned building in one of the most blighted neighbourhoods give it the much-needed identity? Read full story

CEO James Dowd could not help feeling he had become the main obstacle to his company’s growth. The time had come to hand over control, he realised. Read full story

Carolina Pad was a sleepy little company with a commodity product that wasn’t selling. The need of the hour was to go from drab to fab. Read full story

Their biggest regrets

Successful entrepreneurs talk about what they would do differently if they were starting their businesses today.
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